With RGI's in-house national consumer databases, strong relationships with multiple mailhouses, and a laser focus on enhanced analytics we deliver data-driven results for you. RGI's direct mail program is hyper-targeted to find the best customers who are interested in your products and services.
RGI understands that our clients are in the business of helping people. We support that mission by helping them with the operation of managing their business. As part of our lead price, we bundle in services not found with typical lead providers.
Every agent’s territory is unique, and a productive territory is critical for success. RGI helps manage each agent’s territory using logistic modeling to minimize drive time while ensuring consistent direct mail lead flow and quality. We work closely with clients to satisfy their territory and direct mail lead requirements while recommending high producing areas for growth.
Many businesses experience an inconsistent flow of direct mail leads. This results in them either not being productive or having to work aged direct mail leads. RGI overcomes these issues by using analytics to manage orders and predict future lead returns. We work closely with clients to understand their lead usage and monitor incoming lead flow to optimize inventory levels.
Receiving direct mail leads should not be a difficult process for your business. RGI offers its own Lead Management System that lets you assign and deliver leads to your agents or salespersons, or we can customize a direct mail lead delivery service to fit your unique business processes. From API calls and FTP posting to email and SMS texts directly, RGI has automation and development services on staff to meet client’s lead delivery preferences.
RGI has dedicated analysts that partner to understand your business goals and monitor each program for direct mail lead flow, inventory, territory usage, and direct mail lead quality. We provide customized reporting that with all the data you need make informed decisions and recommend actionable insights to ensure your direct mail lead program's success.
A fixed-price lead program lets clients know what they’ll pay up front. As the first company to offer fixed-price direct mail leads, RGI bases lead pricing on data-enhanced predictive analytics. Using targeted demographics, sales territory data, and mailer card language—you only pay for leads when they are delivered. RGI's fixed price direct mail lead program is known as a gold standard across many industries.
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